Memory pillow give a gentle care to your neck, shoulder and head. Memory foam contour pillows are rounded on both sides, hence the word "contour." The rounded area is supposed to support the neck. Memory pillow helps relieve tension from neck and shoulder areas along with back strain. Memory pillow is the best pillow for those who generally sleep on their back. Ordinary pillows do not offer enough support for your neck and head as a result find your neck and head strained.