Founded in 1994, Metersbonwe Group specializes in casual wear manufacturing and retailing. Up to now, the Group consists of 11 branches in Shanghai, Wenzhou, Beijing, Hangzhou, Zhongshan, Chongqing, Chengdu, Guangzhou, Shenyang, Xi’an,Tianjin and Jinan. The number of stores has reached over 1,500 in China. The Group was the first one to adopt“Virtual Operation”business model in China’s apparel industry, and develop chain stores under the brand of Metersbonwe. In April 1995, the Group opened the first“Metersbonwe”specialty store. Persisting in“Virtual Operation”and with steady development, the Group launched the quality management project in 2001 to promote the brand quality in the whole process from brand image, product design and quality, market development, sales services to information management, etc. Metersbonwe Group became one of the leading brand casual wear re
